Taking an approach of altruism, Suntec views the interests of distributors as our interests. Just like the eyes and ears of manufacturers on the ground, distributors and retail partners are privy to exactly what consumers are looking for purchase. Knowing it, on the one hand, Suntec is learning from distributors and retail partners all the way through on how to sell in the marketplace and what is happening at the street level. On the other hand, Suntec is committed to discussing an ever-evolving landscape of the flooring industry with companies at the top of this game and sharing information with our retail partners. Instead of a "win-lose" solution, focusing on selling products, Suntec sticks to the perspective of “win-win,” a view of which not only contributes to the benefits of distributors and retail partners but also the survival and prosperity of ourselves.